Power Of Positive Thinking

Question From A Reader:

Dear Mr Shafin

I am H***, this my second email to you. This time i just want to ask some question to you. I hope you are willing to answer my question.

I once read an article that says to change the sub-conscious mind we have to master meditation, affirmation, visualization and emotional anchor. And my question is about those things.

Since you have provided guidance on meditation so I’ll ask about affirmation, visualization, and emotional anchor.

My first question about the affirmation. How to make affirmations work?

The second question about visualization. What exercises should I do to master the creative visualization?

The third question about the emotional anchor. What exactly is emotional anchor and how to do it?

Those are the things I wanted to ask, I am waiting for a reply from you.



Answer From Shafin:

Hi H***

Good questions, all of them relate to the power of positive thinking. Let me get straight to it:

First, how to make affirmations work?

Simply put, affirmations are repeating a given sentence or an idea over and over in your mind or out loud. One of the most famous affirmations in history being: “Everyday in every way I am getting better and better” by the French psychologist Emile Coué.

The idea behind affirmations is based on the principle that any idea exclusively occupying the mind turns into reality, as long as the idea is within the realms of possibility. For example the father of affirmations himself (or at least the father of the most popular affirmation) Coué used to say that “curing our troubles require a change in our unconscious thought, which can only be achieved by using our imagination”.

I am personally not a big fan of how affirmations are done traditionally. Why? Because I like using leverage. Leverage means doing more and more with less and less. Saying over and over “I am rich! I am abundant! I am healthy!” seems to me like a waste of time; especially for people who are not rich, abundant and wealthy. It creates an emotional incongruence that has every chance of backfiring. I don’t believe in unrealistic positive thinking. And saying something over and over that you actually don’t believe to be true will only diminish all your faith on yourself and on the affirmations you are using.

So what do I do? I usually spend about 1 hour each day meditating and mind programming and I rely upon a combination of tools like hypnosis, meditation and yes also affirmation but in a different way. I use affirmations that are universally true and not just hopeful thoughts. My affirmations read like this:

“I now think about success, future goals and contribution to this world most of the time. Whenever I find myself indulging in negative thought patterns, I consciously decide to focus on what is good and exciting.”

Here is another one…

“I know the very first step for attaining success is being totally clear about what I want. Happiness is not a random event; happiness is the step by step realization of my chosen goals in life. I choose to be happy. I choose to know what I want from life. And I choose to gradually work towards attaining my goals everyday.”

(By the way, both of the above affirmations are from my Dream Manifestor program that is probably one of the most powerful mind programming tools ever released to public.)

So how to make the power of positive thinking work for you? Focus on a positive thought, but don’t try to fool your brain. Your conscious mind is way too weak to fool the entire psychosomatic system into something that is not even close to truth.

If you are sick and wish to be healthy, focus on universal health affirmations. An example could be: “as I exercise and eat healthy each day, my body heals faster and faster every day”.

If you are poor and wish to improve your financial status, focus on affirmations that are both true and goal oriented (as opposed fantastic hopes).

See the affirmations above? They are not just nice thoughts but embedded within them are real actions that can actually help you do things differently. That’s where the power of positive thinking comes from. Not saying happy words till the cows come home, but actually doing things differently as a result of having those positive thoughts. No matter how many “self help” products tell you your thoughts alone can change your reality, take this from me… unless you DO things differently, nothing ever will change.

The universe does not grow by thinking happy thoughts alone. It grows by evolution through constant adaptation and growth of its constituents. “Think happy thoughts inside but keep doing the same things over and over outside” is like “a tale told by an idiot, full of sound and fury, signifying nothing” (Shakespeare said that by the way, not me). It’s a clever little marketing message that sells. Suddenly all lazy people around the world have new ideology to hold on to: think positive thoughts and that will solve all your problems. Of course positive thoughts are essential but it’s not sufficient. If you keep DOING what your have always DONE, you will keep getting the same results you have always gotten. You need to change your thoughts but more importantly you need to change your habits and actions.

If you are already nodding your head in agreement, do yourself a favor and read every word on the page below (even if you have read it before). What I am saying will make more sense then.


Okay next question…

What exercises should I do to master the creative visualization?

Visualize long term future, that’s the most valuable advice I can give you. The more you can look into the future while maintaining your grounding in the present, the more mature and intelligent your decision making will be.

Once again, I do not suggest you visualize unrealistic dreams coming true. I know, I know, they said in The Secret that if you visualize cheques, you will keep getting more cheques. Ermmm… here is a bigger secret: it works in the beginning, gets your hopes up, then stops working altogether and gets you supremely confused. Why it happens that way is a much more complex topic that I cannot accommodate here right now. But it does and therefore the whole wealth built with pure mind power remains exactly there: in the mind!

To put it simply: visualize realistic goals you can actually achieve within a reasonable amount of time. In other words, never visualize anything that you are not in control of.

Don’t visualize becoming a billionaire if you are a struggling poet; visualize getting your first poetry book published first.

Don’t visualize winning a lottery, ever, because there is nothing in the world you can do to raise your chances of winning (unless you have cracked the formula of course, in that case please let me know about it too… just kidding!).

Don’t visualize winning a marathon if you are overweight by 50kg and never ran a mile in your life; visualize instead reducing your weight by 20kg and jogging everyday for the next one month.

You get the drift right? Visualize what you can achieve. Don’t visualize anything that’s so big that you are pretty sure to fail. Never visualize anything that’s left to pure chance.


The third question about the emotional anchor. What exactly is emotional anchor and how to do it?

Emotions are the most addictive drugs known to man. Remember that. If you can anchor a positive emotion to an action, you will keep repeating that action automatically. Here’s what that means:

Emotions are nothing but release of hormones and other “neuro chemicals” in your brain and feelings are what your body feels due to the presence of those chemicals. If you have cortesol released, you feel stressed. If you have adrenaline, you feel the rush of flight or fight response. If you have dopamine, you feel the happiness of reward and achievement. If you have vasopressin, you feel territorial. Got it?

Now if you can anchor, that is to say connect a given action with a given emotion, and if that emotion is positive, you will keep repeating that action to experience that emotion over and over.

Let’s say you watch the TV and it’s your habit to also eat some chocolates when you watch the tele. Eating the chocolates releases dopamine in your brain and thereby anchors that state with watching television. If you repeat this a few times you actually literally get addicted. Why? Because, I told you, these happy brain drugs are highly addictive.

Usually we get a huge surge of dopamine release when we are close to someone we are in love with. Which explains why we get so “addicted” to them! When we have an orgasm, our brains are flooded with oxytocin, the bliss chemical, which is why we are so blissfully happy right after an orgasm.

Anyway, the bottom line being, if you can anchor a happy emotion with a productive action, you can very quickly turn it into a habit. How to do that?

First choose an action that you want to turn into a habit. Let’s say its jogging everyday. Now make sure right after you jog, or when you are jogging, you reward yourself with something highly pleasurable to you. This will anchor jogging with that pleasurable experience (if you do it right). The key here is to be consistent. If you reward yourself one day and stop for the next 1 week, then your anchor will break, remember that.

On the flip side, if you can keep repeating that action and rewarding yourself for 21-28 days consistently, it will very likely turn into a habit and you will be able to feel that happy emotion (that originally was triggered by the pleasurable reward) just by doing the productive action itself.

This in essence is the idea behind emotional anchoring (very close to classical conditioning).

That’s it for today. I hope you understand a bit more on the power of positive thinking and how to use it more effectively in your life. Do keep writing you guys! While I can’t answer everyone, as you can see, I do try 🙂

Have fun and keep smiling!


Shafin de Zane, CHT, MH, MNLP
Hypnotherapist, Author, Spiritual Coach

22 thoughts on “Power Of Positive Thinking

  • Excellent ideas and I very much like the common sense approach of visualizing what you CAN achieve. Your piece called "redefine your reality" is effective. I found myself questioning my beliefs with the strange drama of a three year marriage. I entered it thinking I was in GOOD shape emotionally and spiritually. But, in that case, other viewpoints of creation came into the mix. I especially appreciate your sense of humor. Any suggestions on "regrounding" one's beliefs once shaken?

    • Glad you are enjoying my work. For "regrounding" beliefs once shaken, there is no other way but to be mature about it, leave the past behind and start again. The reason we become afraid of trying again is because we really fear that we will fail again. But there is nothing called failure… only lessons learned. If you have learned a lesson, there is no failure in it. Take it in that spirit, turn a new leaf, and start over like a child. There is no shame is trying. When it will all come to an end, you will not regret all the things you have tried, but all the things you have not.

      Hope this helps,


  • This is an article that made a lot of sense to me; lots of times I have people telling me "visualize" and it manifests ! But that was something I always found ridiculous as visualising something you know very well is not likely to manifest given the circumstances one is in, sounds not sensible but silly. Visualising within one's capacity makes sense.

  • Finally, Thanks to Shafin,
    this explains why so many people have read the secret and feel that satisfaction momentarily and then it vanishes. There is a sence of emotional breakdown as you visualise stuff which is not achievable or feasible in your state.

    thank you for the care and keeping us ahead of time, compared to so many others who are in a state of confusion and longing for a better future with no idea of getting there. We can never thank you enough.
    Thank you very much Shafin.

    • Glad you liked it! Visualizing and doing affirmations over and over because all these people say so only installs the negative programming that there is something wrong with you instead (since so many guru's say it should work). Unfortunately no matter how unromantic it sounds, life changes when you think the right thoughts and then do the right things. You could get lots of good results by simply doing the right things and thinking all kinds of wrong thoughts (the world is full of people like those) but it does not work the other way round at all.

      Its all interconnected. And when you try to change the way you do things, everything else in your life automatically changes.

      Anyway, do spread the message around. Too many people out there are blaming themselves for not being able to manifest a million bucks simply by wishful thoughts! 😉


  • Shafin, this article has cleared up a lot of confusion around these subjects for me. Now I can sort out my affirmations so they are in line with actions I take and visualize within possibilities. Thanks

  • Shafin,

    You're so right about affirmations that are unbelievable. I find that most people who create subliminal tracks don't seem to understand this and hence, their products are useless. Instead of "I am wealthy" they should say : "I am working every day toward creating wealth." Or instead of "I choose to become wealthy", "I choose to work toward becoming wealthy". We have to do the footwork to get anywhere.


  • Dear Shafin,
    Thanks a lot for your article. Rather interesting. I guess, affermations should be short and rhythmic to create a good vibration. That one from Shakespeare is very useful;

    I am a being of violet fire
    I am a purity Shiva desires!

    While pronouncing it I visualise as my Daddy's Fire dissolve that problem I am thinking about. And in my heart He directs me to the core of the issue. You know, it is as in primary school where our teacher explains us what is good and what is bad and helps to overcome sth.

    ruby angel

  • Shafin,
    Thanks a lot for sharing this article. Affirmation means speaking the words repeatedly into reality or your thoughts is birthed, in other words by faith which is the substance of things hope for the evidence of things not seen. By looking into the future and visualize on what we are capable of achieving a certain goal in life, we can actually achieve, it is possible if we work towards it with a positive mind.

  • Thanks Shafin.Realistic Positive Thinking is my way of life now. It has worked for me earlier. I keep giving this advice to all.

  • Another 'amazing' article, thanks again Shafin!

    I really do love every single thing you write, I could literally spend all day reading your articles.


  • you are right. it really made a lot of sense to me. this is the most practical visualization concept i ever read. thank you.

  • Thank you so much Sir Shafin…u have a brilliant mind to ever understand how a mind works i hope i could do the same as u do…anyway, i like to share something to you and I'm pretty i can get a very good advice from you…I notice to myself that i have a occupied mind that makes me loss my focus all the time and its hard for me to retain things in my memory or ism having some sort of memory gap,i also notice to myself that I'm too gullible and that I'm fickle minded …what should i do to eliminate all these?Hoping for your response, thank you!

  • Dear Shafin,

    That was a wonderful explanation. I am still curious as you mentioned the idea exemplified in "The Secret" not necessarily works in long term as it works in the beginning, gets our hope high and then stops working altogether and gets us supremely confused.

    Could you elaborate a little more on this please? 🙂

    Thank you so much for sharing!

  • Certain feelings and emotions are often anchored to specific environments and situations. In fact, you will probably find that you feel more depressed within a specific situation or environment. This is very common. It signifies that you have emotional anchor attachments to certain things, people and/or places. This is very important to note, because it suggests that by changing your environment you are likely to also change or at least slightly improve your emotional state-of-mind. And with an improved state-of-mind, you can begin to think more clearly and make better decisions moving forward.

  • Neural linking uses emotional association to deepen the impact of your affirmations. By linking your affirmations with feelings that already exist in your memory, you can create emotional anchors that will make your affirmations even more powerful.

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